Senior Director - Digital

WPP Media

Senior Director - Digital

WPP Media
Mumbai
Thương lượngĐăng 56 phút trước

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executive

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About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

About T&P: A Leading WPP Media Brand,

T&P is one the world's leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end to end marketing solution. Backed by WPP and WPP Media and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollar in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&P is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.

Role Summary and Impact

Reporting of the role
This role reports to the Client Lead 
 
3 best things about the job: 
  • Working with an exciting client known to be bold, ambitious, and creative.
  • Working with a passionate, driven, and highly capable team.
  • Opportunity to grow and learn with clients that lean forward with innovations.
In this role, your goals will be: 
In 3 months:
  • Have a thorough understanding of the clients’ businesses (KPIs, key challenges, and how they differ from other brands).
  • Understand the key tools and processes critical to the everyday running of the account.
  • Managing the day-to-day output of the team with high quality and high responsiveness to client requests
In 6 months:
  • Thorough knowledge of the media landscape of brands handled
  • Establish relationships with key media owners.
  • Embedded yourself into the internal team and understood the different specialist teams you work with
  • Built a strong, collaborative relationship with your clients, acting as the senior contact across clients.
  • Improve outputs and presentation of reviews/planning sessions
  • Suggest improvements in ways of working or processes of any clients
In 12 months:
  • Begin to consult with clients on their business and how MediaCom can influence business outcomes Drive incremental revenue and drive profitability for the team, including but not limited to fee and contract negotiations.
  • Lead and deliver all client responses to brief the team in a strategic way
  • Lead planning response from insight and strategy through to execution
  • Provide enough and timely feedback/appraisal to direct reports in a thorough and professional manner
What your day job looks like:
  • Managing and being responsive to client requests, appropriately delegating tasks to individual team members.
  • Guide team members to develop strategic thinking and media planning skills
  • Work closely with the specialist teams to ensure you are up to date with their latest offerings
  • Work closely with media partners on responses to briefs or pro-actives.
  • Ongoing learning of the client’s category/competitive activity as well as the changing media landscape
  • Attending meetings – internal, client and cross-agency
  • Attending conferences/seminars to keep up to date with trends, insights, and clients’ business categories.
  • Always questioning – using the insights at our disposal, either through the strategy team or business science, consider how this might affect the overall communications for clients.
  • Take part in new business pitches and provide insightful and comprehensive communication solutions for the agency and its clients
What you’ll bring:
  • This is a leadership role requiring proactivity and a determination to create change.
  • You are expected to have experience in digital strategy, communications planning, digital consultancy, and execution wherever possible in an agency environment.
  • Understanding of programmatic landscape viz, trends, technologies (DMP, DSP, SSP, etc.) – Preferred
  • Curiosity – always asking meaningful questions, challenging the brief if necessary
  • High attention to detail to ensure the team’s output is of the highest quality
  • Proven experience in managing people and ability to adapt management style
  • Strong team player
  • Ability to navigate difficult client situations/manage expectations in a diplomatic way
  • Enterprising – ability to identify and drive revenue opportunities
Minimum qualifications:
  • 10-12 years of media agency/marketing/brand management experience
  • Strong understanding of Digital mediaDigital Planning, Performance marketing
  • Leadership skills/potential
  • Excellent communication, presentation, and negotiation skills
  • Strong analytical skills (quantitative and qualitative)
  • Passion for learning and openness to new challenges

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice for more information on how we process the information you provide. 

 

Please read our Privacy Notice for more information on how we process the information you provide. 

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